How to Automate SEO and what are the best tools in 2021.

How to Automate SEO in 2021

Today’s world we need to automate SEO because SEO is a long, Time consuming and human-involved process for all time. Because It is not like just posting something on social media and wait for going viral. But, We can make it easy than ever. How? By Automate SEO Works using Some Tools.

We can’t able to make it fully automated but we can save some time when comparing to working manually.

Let’s get started.

Here I have listed out how to automate SEO and what we can automate.

1. Automating Position Tracking and Site Audit

Semrush - Automate SEO position tracking

We can all agree that manually tracking keyword positions is time-consuming. However, it is a duty that we have all had to perform at some time in our careers, and it is ultimately something that we must all measure and monitor (despite the many debates around whether or not we should be tracking rankings at all).

Rankings are still an essential KPI that should be measured regularly, even if just to indicate progress on a long-term goal. And the SEMrush Position Tracking Tool may assist you in automate SEO by making a list of keywords either discovered by SEMrush or generated by you.

It is critical to stay on top of technical SEO concerns. If Google is unable to effectively crawl and index your site, you will struggle to rank in the places that you deserve. While many bugs may be manually assembled after a crawl, this takes an inordinate amount of time.

However, by automating a technical audit, you may more easily detect flaws that might otherwise go unreported. The best part is that you can do it with the SEMrush Site Audit Tool. Once you’ve configured your crawl, you’ll be given a slew of insights based on more than 130 parameters that the program checks against.
You may then focus your time and efforts (with the aid of the audit tool’s recommendations) on resolving the issues rather than trying to find them in the first place.

2. Automating SEO Analysis

SEOoptimer - Automation tool

SEO is a big jigsaw with components that are unique to each brand. A thorough study is frequently required if you wish to discover the parts you require. However, owing to the intricacy and breadth of SEO, the analysis may easily lead to paralysis, especially if you aren’t well-versed in SEO terminology.

Fortunately, there are now a variety of tools available for companies to do a fast audit of their website. The Yoast SEO plugin, for example, not only detects on-page SEO problems but also makes practical advice on how to resolve them. If you want a more in-depth study of your site’s SEO, including off-page variables like backlink profile, you could use a free audit tool like Seoptimer.

Simply enter your website’s URL into the main area and click “Analyze.” SEOptimer will eventually offer you a wealth of data, helping you to have a better knowledge of aspects like usability, loading speed, social signals, and so on. Take note that SEO auditing is a service that is typically provided for “free” by a lot of tiny SEO companies. Most of them, however, are likely to rely only on a program similar to Seoptimer. However, by completing the audit yourself, you may save yourself the stress of providing your contact information.

3. Automating Influencer Research

Buzzsumo - Influencer Outreach

Keep in mind that the effectiveness of link building, as well as sophisticated methods like the Skyscraper approach, is dependent on an effective outreach plan. Conducting content research with tools like BuzzSumo is a fantastic method to find interesting subject ideas as well as popular authors with a large online audience.

However, the tool’s influencer research capabilities are restricted to Twitter accounts only, which is a disadvantage if you need to execute a thorough outreach effort. Sure, “big fish” influencers like Rand Fishkin (of Moz) and Matt Cutts may appear (formerly of Google).

4. Automating Keyword & Backlink Monitoring

SE Ranking - Monitoring SEO

Monitoring for keywords and changes in your website’s backlink profile is one of the most time-consuming aspects of SEO. When it comes to optimization techniques, keep in mind that there is no such thing as a one-size-fits-all solution. Most of the time, you’ll have to rely on trial and error to figure out what works and what doesn’t for your brand.

By offering a consolidated dashboard, a product like SE Ranking can help you save many hours on monitoring chores. It may assist you in monitoring your backlinks, keyword rankings, social signals, and insights into your competitors’ methods. SE Ranking can also help you create marketing and SEO goals for yourself.

SE Ranking may also help you define marketing and SEO objectives for your website. Initially, it will create a list of objectives based on a preliminary study of your site and your target keywords. However, if necessary, you may increase your to-do list by selecting the “Add your assignment” option.

5. Automating Social Sharing:

You’ve probably heard time and again that social media shares have little effect on search engine results. Sure, social shares may not have a direct influence on key SEO indicators, but claiming that social media is a non-factor in SEO is simply incorrect.

In the grand scheme of things, social media creates possibilities that eventually lead to SEO advantages. For starters, it may assist you in building a following and driving enormous traffic to your site. It can also expose your material to bloggers, topic experts, and other influencers, increasing the likelihood of backlinks to your work.

Using a social media scheduling service like Buffer and then immediately linking it to your site using IFTTT is a far more effective method to share every piece of information as soon as it goes up on your blog. Buffer is a popular social media automation software for scheduling messages across several networks.

One of its most important features is the “Posting Schedule,” which allows you to regularly publish material when your audience is most engaged. IFTTT, on the other hand, is a genuine automation platform that allows you to construct “applets” by linking two services into a single process.

For example, if you link your WordPress blog to your Buffer account, a new post will be immediately uploaded to your Buffer queue and published at the next open publishing time in your schedule. To do this, build a new applet with the WordPress service as the trigger and Buffer as the action. This page contains further information on how to make your own IFTTT applets.

I will list out some other tools. you can play it on your own.

Some of the Tools to Automate SEO are :


Conclusion:

I hope you loved this article.

Let’s hear from you.

What are the other tools available to automate SEO.

Tell me in the comments.

I loved to hear from you.

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Ganesh Shanmugam

Hi , I am ganesh Shanmugam. I am a Digital Marketer and SEO Expert. I love to search on google. I am excited to write blogs on Digital Marketing Techniques. Feel Free to comment your questions and I am happy to reply.

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